The Customer is the Hero

A Sales Framework for People Who Hate Selling

Align Your Entire Sales Team Around the Same Scripts and Start Closing More Deals

When your entire sales team knows how to invite customers into a story, your reps have relationship-building conversations, gain confidence, and close more deals. With The Customer is the Hero Private Sales Workshop, we’ll take your team through the 5-part sales framework and help you create unique scripts for your business. Available virtually or on-site.

Book A Workshop